CINNAMON BROWN SUGAR BUTTER
MAKE THE CINNAMON BUTTER
To make the cinnamon butter, combine unsalted butter, cinnamon, salt, brown sugar, and powdered sugar. Mix together until smooth and set aside.
MAKE THE FRENCH TOAST
To a bowl, make the custard to dip the bread in. Combine half and half, eggs, pumpkin puree, brown sugar, vanilla extract, pumpkin pie spice, and cinnamon. Whisk really well until completely smooth and homogenous.
Heat a large pan over medium heat. Add a little bit of butter. If the pan is too hot, the butter will burn so make sure it's not too high.
Dip each brioche slice in the custard quickly and place on the pan. Repeat with a few more until the pan is full but not crowded.
Cook for about 2 minutes, then turn each one over and repeat so every side of the roll gets golden brown and crispy. Take off the pan and repeat with the rest of the bread.
Add a dollop of the cinnamon butter, sprinkle with powdered sugar, and drizzle maple syrup on top to enjoy!